Fancy the latest Fujifilm GFX 50S medium format digital camera and selection of GF lenses in your hand? Yep, sounds good. We loved our hands on with the camera during its launch (see our thoughts here).

Do you have a spare £6,000 for the camera and £1,400-£3,000 per lens? Hmm, maybe later, maybe never.

Not all is lost however, because hiring camera equipment is a great option if you really like the idea of such pro kit in your hand for a day or two (or three or four).

There is good news for those that are particularly interested in Fujifilm cameras and lenses, because Hireacamera.com has partnered with Fujifilm to offer a 25% discount on all its Fujifilm camera and lens hires.

Whatever your reason for hire, like that one-off shoot that you want to pull out all the stops for, or a try before you buy, a good discount is music to the ears. This really is a good discount.

Further to the Fujifilm GFX 50S and GF lenses, Hireacamera.com has one of the widest range of Fujifilm X-Series stock, including the Fujifilm X-T2 and X-Pro2 and the entire XF lens series. There is plenty to choose from.

Did you like the sound of the new Fujinon 100-400mm f/4.5-5.6 R LM OIS WR lens with 1.4x teleconverter, especially after seeing the great wildlife shots you’ve seen taken using the lens? It is available for hire.

What’s more, when new Fujifilm cameras and lenses are released, Hireacamera.com is among the first places you can get your hands on them.

From 18th March 2017, a 25% discount is applied to all Fujifilm camera and lens hires and we haven’t been told of an end date to this offer.

Guy Thatcher, Managing Director at Hireacamera, commented, ‘The growing levels of excitement about Fujifilm’s cameras grew consistently throughout 2016 and the surge of interest we received when the GFX release dates were announced, earlier this year, was unprecedented’

Andreas Georghiades, Fujifilm UK’s Marketing Manager said, ‘Our partnership with Hireacamera will give more people the opportunity to use Fujifilm cameras and lenses for short, medium or long-term hires at a fraction of the price, and might just be the incentive they need to see for themselves what the fuss is all about.’